Aaron O. Black

LOGOS

& BRANDING

Youth First, Inc.

Logo & Visual Brand

Web Design

Annual Reports

Mailers

Brochures

Digital Assets

Event Marketing

I've worked with Youth First since 2013 and have been intimately involved in developing their brand ever since. Originally I inherited a brand that used a patchwork of styles and fonts. It was difficult for them to find a unified voice having used dozens of project-based artists over the years.


I began reenvisioning their original 1998 logo and "Y Guy" into a sleeker, more mature version of itself. Since then I've developed nearly all of their print and digital collateral – including their WordPress website – from consistent style guidelines.

Youth First

Logo design

Original logo provided by Youth First, 1998

Youth First

Logo reversed

Youth First

20th Anniversary logo

Youth First

Family First program logos



2015 Annual Report, layout design

Stock vector: some circle icons

2018 Annual Report, layout design

Stock vector: some circle icons

Youth First

Branded materials. All items printed except for style guide.



Youth First

Social Work Program Brief, outside covers

Stock vector: state map

Youth First

Tri-fold mailer

Stock vector: ribbon (my work heavily modified this)


Youth First

Social Work Program Brief, inside pages

Youth First

Stationery

Youth First

Program brochures

Youth First

Branding web banners

Youth First

Family First brochures


Youth First

2018 Passport to Adventure web banners

Stock vector: airplane (modified)


More Logos & Branding

RC Cola Bottling Corp.

Bruns Wheeler Group

Girl Scouts of Southwest Indiana

Princeton, Ind.

Select logos and brand pieces I’ve produced representing large and small clients.

RC Cola Bottling Corp.

Original poster artwork

Dizzy Izzy’s BBQ

Logo design

Stock vector: BBQ ribs

Tomahawk Construction

Logo design

Girl Scouts of Southwest Indiana

2019 Tough Cookie Mud Run logo design

Girl Scouts of Southwest Indiana

2019 Tough Cookie Mud Run t-shirt design

Girl Scouts of Southwest Indiana

2020 Tough Cookie Mud Run t-shirt design

Girl Scouts of Southwest Indiana

2020 Tough Cookie Mud Run logo design

Bruns Wheeler Group

Logo design

Bruns Wheeler Group

Style guide

Evansville Regional Airport

Anniversary logo & illustration

Evansville Regional Airport

P-47 Thunderbolt illustration wireframe

Bob's Gym

Style Guide, layout design and refreshed branding

Provided asset: logo


Bob's Gym

Style Guide, layout design and refreshed branding

Provided asset: logo

Bob's Gym

Style Guide, layout design and refreshed branding

Bob's Gym

Style Guide, layout design and refreshed branding

Bob's Gym

Style Guide, layout design and refreshed branding

Princeton, Indiana

City logo design